.wrap
  %h1{:data => 'Lorem Ipsum'}
    Lorem Ipsum

body {
  background: #1d1d1d;
}

.wrap {
  width: 765px;
  margin: 0 auto;
}

h1 {
  font-size: 8em;
  font-family: 'IM Fell Great Primer';
  position: relative;
  color: #fff;
  &:before {
    content: attr(data);
    position: absolute;
    left: -.03em;
    top: .03em;
    color: #ccc;
    background: url(data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAAAMAAAADCAYAAABWKLW/AAAAFUlEQVQIW2NkQAKMIPZ/IGAEAWQZAE5lBATogF4qAAAAAElFTkSuQmCC);
    -webkit-background-clip: text;
    -webkit-text-fill-color: transparent;
    z-index: -1;
  }
}