<span class="new_ticket_down">New Ticket</span>
<div class="new_ticket_down">
  This is the paragraph to end all paragraphs.  You
  should feel <em>lucky</em> to have seen such a paragraph in
  your life.  Congratulations!
</div>

  div.new_ticket_down {
    width: 400px;
    display: none;
  }

$( "span.new_ticket_down" ).click(function() {
  $( "div.new_ticket_down" ).slideDown( "slow" );
});