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CodePen is the best place to build, test, and discover front-end code. The CodePen Spark is our weekly newsletter that goes out to a massive swath of the front-end design and development industry.
6.62 Million Newsletter Subscribers
That's a pretty healthy swath of the web design and development world. Many readers started their careers with CodePen and still read the CodePen Spark as they've grown to stay connected to this community and industry.
21% Engagement Rate
That's a pretty darn good rate for a newsletter of this size, if we don't say so ourselves. It remains good as we add many thousand readers per week.
2,600+ Estimated Clicks
That's just the average. Design an attractive ad and have a strong message and you just may do much better than that.
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Audience
46% of users are front-end developers. 41% are full-stack and back-end developers.
Demographics
36% of users are in software dev and SaaS companies. 17% work in IT services.
Location
The majority of users are U.S. based.
Past Sponsors
Companies like Slack, DigitalOcean, AWS, and Netlify have all run campaigns with CodePen.
Available Channels
The CodePen Spark newsletter offers multiple email ad placements. Take your pick from a full dedicated email send or a single newsletter sponsorship placement.
Dedicated Spark Issue
Only one sponsor runs as a full takeover of the issue, beginning with a big prominent spot at the top and three ads sprinkled throughout the rest of the content. Runs with all the regular CodePen Spark content, making sure users are still reading and engaging with it as normal. Sent for special sponsors upon request.
Standard CodePen Spark
Our flagship email sends every Monday. It includes content web designers and developers love, like the most interesting news and tutorials, incredible Pens from CodePen itself, and fresh insight from CodePen's co-founder Chris Coyier.
CodePen Challenge
Each month, CodePen Challenges offers a group of designers and developers who have chosen to take on the personal challenge of building something for an unknown prompt. For four weeks, we publish a new challenge along a theme. This goes out on the site, email, social media, and blog, where we have the opportunity to include sponsor messaging.
CodePen Monthly Site Sponsor
Our most premium placement, as the single monthly sponsor gets a prominent above-the-fold homepage placement, larger lower homepage spot, and 20% of all Pen Editor ad impressions for the whole month.
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