<style>
  user-card {
    --user-card-field-color: green;
  }
</style>

<template id="tmpl">
  <style>
    .field {
      color: var(--user-card-field-color, black);
    }
  </style>
  <div class="field">Name: <slot name="username"></slot></div>
  <div class="field">Birthday: <slot name="birthday"></slot></div>
</template>

<script>
customElements.define('user-card', class extends HTMLElement {
  connectedCallback() {
    this.attachShadow({mode: 'open'});
    this.shadowRoot.append(document.getElementById('tmpl').content.cloneNode(true));
  }
});
</script>

<user-card>
  <span slot="username">John Smith</span>
  <span slot="birthday">01.01.2001</span>
</user-card>