<link href='//fonts.googleapis.com/css?family=Signika+Negative:300' rel='stylesheet' type='text/css'>
<div id="demo">
  <div id="bg">
    <div id="text">Impossible with CSS Animation.</div>
  </div>
</div>
<div id="slider"></div>
<div id="controls">
  <button id="pause">play</button>
  <button id="reverse">reverse</button>
  <button id="restart">restart</button>
  <div>Speed: 
    <label><input type="radio" name="speed" value="0.25" id="slow"> slow</label>
    <label><input type="radio" name="speed" value="1" id="normal" checked> normal</label>
    <label><input type="radio" name="speed" value="2" id="fast"> fast</label>
  </div>
</div>
body {
  font-family: Signika Negative, sans-serif;
  font-weight: 300;
  color: white;
  background-color: black;
  text-align: center;
}
#demo {
  text-align: center;
  margin-top:20px;
}
#bg {
	  background-color:#000;
  position:relative;
	  overflow:hidden;
  display:inline-block;
	  width:500px;
	  height:70px;
	  border-radius: 8px;
	  border: 2px solid #777;
}	
#text {
  	position:absolute;
  	text-align:center;
  	width:500px;
  	height:70px;
	  line-height:68px;
  font-size: 28px;
}		
#text span {
	  -webkit-font-smoothing: antialiased;
	  -moz-font-smoothing:antialiased;
  	position:relative;
	  display:inline-block;
	  color:#FFF;
}	 
#slider {
  display: inline-block;
	  width: 500px;
	  height:12px;
	  margin:8px 0px 8px 6px;	
}
#controls button {
  width: 80px;
}
#controls input {
	  display:inline;
	  padding:2px;
	  margin:2px;
}
var $text = $("#text"),
    $pause = $("#pause"),
    $reverse = $("#reverse"),
    $restart = $("#restart"),
    $speed = $("input[name='speed']"),
    $slider = $("#slider"),
    //"tl" is the timeline we'll add our tweens to. Then we can easily control the whole sequence as one object. 
    tl = new TimelineLite({onUpdate:updateSlider, onComplete:onComplete, onReverseComplete:onComplete, paused:true});

function updateSlider() {
  $slider.slider("value", tl.progress() * 100);
}
function onComplete() {
  tl.pause();
  $pause.html("play");
}

//do a simple split of the text so we can animate each character (doesn't require the advanced features of SplitText, so we just use split() and join())
$text.html("<span>" + $text.html().split("").join("</span><span>").split("<span> </span>").join("<span>&nbsp;</span>") + "</span>");

//set a perspective on the container
TweenLite.set($text, {perspective:500});

//all of the animation is created in this one line:
tl.staggerTo($("#text span"), 4, {transformOrigin:"50% 50% -30px", rotationY:-360, rotationX:360, rotation:360, ease:Elastic.easeInOut}, 0.02);

//slider and button controls from here on...
$slider.slider({
		  range: false,
		  min: 0,
		  max: 100,
		  step:.1,
  		slide: function (event, ui) {
			    tl.progress( ui.value / 100 ).pause();
    $pause.html("play");
  		}
});
		
$pause.click(function() {
  if (tl.paused()) {
	    if (tl.progress() === 1 || (tl.progress() === 0 && tl.reversed())) {
      		tl.restart();
	    } else {
		      tl.resume();
	    }
    $pause.html("pause");
  } else {
    tl.pause();
    $pause.html("resume");
  }
});

$reverse.click(function() {
	  if (tl.progress() === 0) {
     if (tl.reversed()) {
       tl.play();
     } else {
		       tl.reverse(0);
     }
    $pause.html("pause");
	  } else {
		    tl.reversed(!tl.reversed()).resume();
    $pause.html("pause");
	  }
});

$restart.click(function(){
	  tl.restart();
  $pause.html("pause");
});

$speed.change(function(v, val) {
  tl.timeScale(parseFloat($(this).val()));
  if (tl.progress() === 1) {
    tl.restart();
    $pause.html("pause");
  } else if (tl.paused()) {
    tl.resume();
    $pause.html("pause");
  }
});

External CSS

  1. https://ajax.googleapis.com/ajax/libs/jqueryui/1.11.2/themes/smoothness/jquery-ui.css

External JavaScript

  1. https://cdnjs.cloudflare.com/ajax/libs/jquery/2.1.3/jquery.min.js
  2. https://ajax.googleapis.com/ajax/libs/jqueryui/1.11.2/jquery-ui.min.js
  3. https://cdnjs.cloudflare.com/ajax/libs/gsap/2.0.1/TweenMax.min.js