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        <title>What makes a good fine art paper?</title>
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    <meta name="generator" content="HubSpot"><meta property="og:url" content="https://campaign.globalbmg.com/what-makes-a-good-fine-art-paper"><meta name="x-apple-disable-message-reformatting"><meta name="robots" content="noindex,follow"><meta name="viewport" content="width=device-width, initial-scale=1"></head>
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            A good fine art paper enhances the image, elevates its creative expression, and adds value to the piece and, therefore, to the collector.
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    Not rendering correctly? View this email as a web page <a class="hubspot-mergetag" style="-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; color:#999999; text-decoration:underline; white-space:nowrap" data-viewaswebpage="true" href="https://campaign.globalbmg.com/what-makes-a-good-fine-art-paper?ecid=ACsprvu4tQh7VQUw8qXIF3ZIHjWaTSy9IUcegQDVL2ueYsTDAEfrwHmsskGxX5Ysgi0MbXhf04O_&amp;utm_campaign=Kodak_2021-11-16_What%20makes%20a%20good%20fine%20art%20paper%3F&amp;utm_source=hs_email&amp;utm_medium=email&amp;utm_content=190230795&amp;_hsenc=p2ANqtz-_JevXmLBf4snlEcqsGL6PGYRVbaPV_BNlGAHgHAa3t0Ea0BZjlnut2SfdNgenBv3KQesZ9mviF2CkrSQKeE2y7kb1HYg" data-hs-link-id="0" target="_blank">here</a>.
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<div id="hs_cos_wrapper_module_1578581969106230" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module widget-type-rich_text widget-type-rich_text" style="color: inherit; font-size: inherit; line-height: inherit;" data-hs-cos-general-type="widget" data-hs-cos-type="module"><div id="hs_cos_wrapper_module_1578581969106230_" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" style="color: inherit; font-size: inherit; line-height: inherit;" data-hs-cos-general-type="widget" data-hs-cos-type="rich_text"><h1 style="display:block; font-weight:bold; line-height:100%; margin-top:0; margin-right:0; margin-bottom:10px; margin-left:0; font-size:26px; text-align:center" align="center"><span style="font-family: arial, helvetica, sans-serif;">What makes a great fine art paper?</span></h1></div></div>
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<table border="0" cellpadding="0" cellspacing="0" width="100%" style="-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; border-collapse:separate !important; border-spacing:0; background-color:#ffffff" class=" columnContentTable" bgcolor="#ffffff"><tbody><tr><td align="left" valign="top" class="columnContent widget-span widget-type-email_body" style="-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; mso-table-lspace:0pt; mso-table-rspace:0pt; padding-top:20px; padding-bottom:20px; text-align:left; padding:0; font-family:sans-serif; font-size:15px; line-height:1.5em; color:#444444; padding-left:10px; padding-right:10px" data-widget-type="email_body">

<div id="hs_cos_wrapper_hs_email_body" class="hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_rich_text" style="color: inherit; font-size: inherit; line-height: inherit;" data-hs-cos-general-type="widget" data-hs-cos-type="rich_text"><p style="margin-bottom:1em; -webkit-text-size-adjust:100%; -ms-text-size-adjust:100%"><span style="color: #333333; background-color: white;">The choice of paper for digital fine art printing is critical at both the artistic and reproduction levels. A good fine art paper enhances the image, elevates its creative expression, and adds value to the piece and, therefore, to the collector. The paper is a vital component of the printing process and determines if the print will accurately replicate the original and last through the years to come. </span></p>
<ul style="font-size: 15px;">
<li style="-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; line-height:1.5"><span style="color: #000000;"><strong><span style="background-color: white;">Material</span></strong></span></li>
<li style="-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; line-height:1.5">A good fine art paper is made of two components: the paper and the coating. Cotton is one of the best paper bases and has been tested to last hundreds of years without fading. <span style="color: #ff0201;"><a href="https://kodak.globalbmg.com/en/professional?specs=453&amp;utm_campaign=Kodak_2021-11-16_What%20makes%20a%20good%20fine%20art%20paper%3F&amp;utm_source=hs_email&amp;utm_medium=email&amp;utm_content=190230795&amp;_hsenc=p2ANqtz-_JevXmLBf4snlEcqsGL6PGYRVbaPV_BNlGAHgHAa3t0Ea0BZjlnut2SfdNgenBv3KQesZ9mviF2CkrSQKeE2y7kb1HYg" rel="noopener" style="-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; color:#ff0201" data-hs-link-id="0" target="_blank"><strong><span style="background-color: white;">KODAK PROFESSIONAL Inkjet Smooth Fine Art Paper / 315g</span></strong></a></span><span style="color: #333333; background-color: white;"> is 100% cotton and acid-free.</span>&nbsp;</li>
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<li style="-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; line-height:1.25"><span style="color: #333333;"> </span><span style="color: #000000;"><strong><span style="background-color: white;">Whiteness &amp; brightness</span></strong></span></li>
<li style="-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; line-height:1.5">Whiteness is obtained by bleaching or adding Optical Brightening Agents (OBA), which may degrade the color integrity over time. For longevity, choose paper without OBAs. <span style="color: #ff0201;"><a href="https://kodak.globalbmg.com/en/professional?specs=454&amp;utm_campaign=Kodak_2021-11-16_What%20makes%20a%20good%20fine%20art%20paper%3F&amp;utm_source=hs_email&amp;utm_medium=email&amp;utm_content=190230795&amp;_hsenc=p2ANqtz-_JevXmLBf4snlEcqsGL6PGYRVbaPV_BNlGAHgHAa3t0Ea0BZjlnut2SfdNgenBv3KQesZ9mviF2CkrSQKeE2y7kb1HYg" rel="noopener" style="-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; color:#ff0201" data-hs-link-id="0" target="_blank"><strong>KODAK PROFESSIONAL Inkjet Textured Fine Art Paper / 315g</strong></a></span><span style="color: inherit;"> has no OBAs and is a natural-white matte art paper with a textured watercolor-type finish that doesn’t require post-processing.</span></li>
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<ul style="font-size: 15px; line-height: 1.5;">
<li style="-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%"><span style="color: #333333;"> </span><span style="color: #000000;"><strong><span style="background-color: white;">Paper weight</span></strong></span></li>
<li style="-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%">Most artists prefer to use a paper of 230gsm or heavier to give their work rigidity, prevent curling and strengthen the print. <span style="color: #ff0201;"><a href="https://kodak.globalbmg.com/en/professional?utm_campaign=Kodak_2021-11-16_What%20makes%20a%20good%20fine%20art%20paper%3F&amp;utm_source=hs_email&amp;utm_medium=email&amp;utm_content=190230795&amp;_hsenc=p2ANqtz-_JevXmLBf4snlEcqsGL6PGYRVbaPV_BNlGAHgHAa3t0Ea0BZjlnut2SfdNgenBv3KQesZ9mviF2CkrSQKeE2y7kb1HYg" rel="noopener" style="-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; color:#ff0201; text-decoration:underline" data-hs-link-id="0" target="_blank"><strong>KODAK PROFESSIONAL Fine Art Papers</strong></a> </span><span style="color: #333333;">are 315g papers, providing a durable substrate.</span></li>
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<ul style="font-size: 15px; line-height: 1.5;">
<li style="-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%"><span style="color: #333333;"> </span><span style="color: #000000;"><strong><span style="background-color: white;">Coating technology</span></strong></span></li>
<li style="-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%">The right coating for the right ink technology is crucial. The coating on Kodak fine art papers is engineered for better than 300% ink coverage for dye and pigment-based ink.</li>
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<ul style="font-size: 15px; line-height: 1.25;">
<li style="-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; line-height:1.5"><span style="color: #333333;"> </span><span style="color: #000000;"><strong><span style="background-color: white;">Finish</span></strong></span></li>
<li style="-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; line-height:1.5">Typically, the smoother the paper, the sharper an image appears, although matte paper is more flattering to skin tones. The choice of finish can be an artistic preference.</li>
</ul>
<p style="margin-bottom:1em; -webkit-text-size-adjust:100%; -ms-text-size-adjust:100%; font-size:15px; line-height:1.5"><span style="color: #2e2e2e;">In addition, Kodak’s imaging experts have developed an extensive range of ICC Printer Profiles to guarantee further accurate color, sharper detail, and higher resolution output. Find them free at </span><a href="https://kodak.globalbmg.com/en/?utm_campaign=Kodak_2021-11-16_What%20makes%20a%20good%20fine%20art%20paper%3F&amp;utm_source=hs_email&amp;utm_medium=email&amp;utm_content=190230795&amp;_hsenc=p2ANqtz-_JevXmLBf4snlEcqsGL6PGYRVbaPV_BNlGAHgHAa3t0Ea0BZjlnut2SfdNgenBv3KQesZ9mviF2CkrSQKeE2y7kb1HYg" rel="noopener" style="-webkit-text-size-adjust:100%; -ms-text-size-adjust:100%" data-hs-link-id="0" target="_blank"><span style="color: #ed0000;">KODAKWFMedia.com</span></a></p>
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