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<td style="font-family: Arial, Helvetica, sans-serif; font-size:18px; line-height:28px; color:#444444;"><p><strong>New applications, new markets—ICA Gourmet Foods prints backlit signs in-store</strong></p></td>
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<td class="con_text" align="left" style="font-family: Arial, Helvetica, sans-serif; font-size:13px; line-height:23px; color:#2e2e2e; padding-top:3px;"><p>ICA Group, Sweden’s #1 food retailer, and parent to ICA Gourmet food stores, is now successfully printing their own backlit signs in-house! The upscale food chain wanted a high-end look to their signage which previously consisted of paper posters. After evaluating <a href="http://support.hplfmedia.com/docs/hp-premium-vivid-color-backlit-film"><strong>HP Premium Vivid Color Backlit Film</strong></a>, they were so impressed with the quality, they purchased a new HP DesignJet Z5600 Postscript printer for their in-store use and acquired LED Light boxes to display the custom prints on <a href="http://support.hplfmedia.com/docs/hp-premium-vivid-color-backlit-film"><strong>HP Premium Vivid Color Backlit Film</strong></a>.</p>
<p> Retail stores provide a huge target market, and the need for a premium-looking solution is growing fast in Sweden and beyond. Mr. Collin, Store Manager of the ICA Gourmet in Umea, Sweden, wanted to create a more inviting and upscale environment to attract new customers. He explains, “We wanted to find new ways to differentiate from the competition and to enhance the store experience.” Now the store can update their messaging quickly to keep up with the ever-changing needs of their customers. </p>
<p> The porous coating on the printable front side of <a href="http://www.globalbmg.com/hp/en/hp-premium-vivid-color-backlit-film"><strong>HP Premium Vivid Color Backlit Film</strong></a> enhances image definition and provides excellent color contrast, even without backlight, and produces brilliant, razor-sharp images. Plus, it’s recyclable, a key benefit for a growing market of consumers.</p>
<p> For questions or assistance, contact your HP Large Format Media Specialist at: <a href="888-893-4668"><strong>888-893-4668</strong></a>, or email <a href="file://design/designfiles/FinishedGraphicDesigners/LexJet%20Working%20Server/Email%20Development/BMG%20Template/2016-06-Marketing%20Support%20Tools/info@HPLFMedia.com">info@HPLFMedia.com</a>.</p>
<p> Like our content? You can download these assets or we can help you customize email templates and videos with your logo and company contact information. Visit the <a href="http://support.hplfmedia.com/v1.0"><strong>HP Support Hub</strong></a>, located at <a href="http://support.hplfmedia.com/v1.0"><strong>support.hplfmedia.com</strong></a>. </p></td>
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<td class="con_text" align="justify" style="font-family: Arial, Helvetica, sans-serif; font-size:13px; line-height:23px; color:#2e2e2e; padding-top:3px;"><p>Americas <BR>
<strong>United States: </strong><a href="tel:+1-888-893-4668"><strong>888-893-4668</strong></a><br>
Canada: <a href="tel:+33 (0)1 84 88 00 35">+</a><a href="tel:+1-888-893-4668">1-888-893-4668</a><br>
Mexico: <a href="tel:+33 (0)1 84 88 00 35">+</a><a href="tel:+01-800-681-6740">01-800-681-6740</a><br>
Brazil: <a href="tel:+33 (0)1 84 88 00 35">+</a><a href="tel:+55-11-4950-8547">55-11-4950-8547 </a>
<p>Europe, Middle East, and Africa<br>
United Kingdom & Ireland: <a href="tel:+44 (0) 24 7718 0068">+44 (0) 24 7718 0068</a> <br>
Benelux & Nordics: <a href="tel:+32 28 080 750">+32 28 080 750</a> <br>
Central & Eastern Europe: <a href="tel:+ 42 022 888 2053">+ 42 022 888 2053</a> <br>
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Germany & Austria: <a href="file:///C|/Users/rhian.arvidson/2014-15-New S&D Canvas Replacements Email/+49-3030-806625">+49 </a><a href="tel:+33 (0)1 84 88 00 35">(0)</a> <a href="tel:+49-3030-806625">3030 806 625</a> <br>
Italy: <a href="tel:+39-02-9475-4971">+39 02 9475 4971</a> <br>
Middle East & Africa: <a href="tel:+34 935 479 700">+34 935 479 700</a><br>
Russia & CIS Region: <a href="tel: +7 499 918 4279">+7 499 918 4279</a> <br>
Spain & Portugal: <a href="tel:+34-935-479-700">+34 935 479 700</a><br>
<p>Asia Pacific<br>
Australia: <a href="tel:+61 2 8038 5013">+61 2 8038 5013</a><br>
Singapore: <a href="tel:+65-3158-4677">+65 3158 4677</a><br>
Japan: <a href="tel:+81-3-6388-0362">+81 3 6388 0362</a></td>
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<td style="font-family: Arial, Helvetica, sans-serif; font-size:18px; line-height:28px; color:#444444;"><strong>The Sales Tool that Keeps on Giving: HP Swatchbooks </strong></td>
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<td class="con_text" align="left" style="font-family: Arial, Helvetica, sans-serif; font-size:13px; line-height:23px; color:#2e2e2e; padding-top:3px;"><p>Give your salespeople the support they need to nail the sale with our free swatchbooks. The swatchbooks, which detail the entire line of HP media for HP DesignJet Printers, include:
<ul>
<li>A printed image so customers can see how images reproduce on that material.</li>
<li>Printer and ink compatibility.</li>
<li>Specifications, including weight, thickness, roll sizes, and more.</li>
</ul>
Best of all, the swatchbooks are free. Just give us a call or go to <a href="http://www.globalbmg.com/hp/en/swatchbook?utm_source=globalbmg&utm_medium=email&utm_campaign=requestswatch">www.HPLFMedia.com/hp/swatchbook</a> and request it online.
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<td colspan="2" align="center" class="view" style="font-family: Arial, Helvetica, sans-serif; font-size:12px; line-height:22px; color:#444444;"><a href="../HP-Template/++unsubscribe++" target="_blank" style="color:#444444; border-bottom: 1px dotted #787878; text-decoration:none;"><strong>Unsubscribe</strong></a> | <a href="../HP-Template/++FriendForward++" target="_blank" style="color:#444444; border-bottom: 1px dotted #787878; text-decoration:none;"><strong>Forward</strong></a> to a Friend</td>
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<td align="center" valign="bottom" class="view" style="font-family: Arial, Helvetica, sans-serif; font-size:12px; line-height:20px; color:#444444; font-weight:bold;"><a href="#" target="_blank" style="color:#444444; text-decoration:none;">Copyright © 2016 - Brand Management Group</a></td>
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